{"id":245,"date":"2024-02-27T19:28:55","date_gmt":"2024-02-27T19:28:55","guid":{"rendered":"https:\/\/ursavfx.com\/index.php\/urban-heart-2-2\/"},"modified":"2026-04-15T19:45:29","modified_gmt":"2026-04-15T19:45:29","slug":"bailey-spencers","status":"publish","type":"page","link":"https:\/\/ursavfx.com\/index.php\/bailey-spencers\/","title":{"rendered":"Bailey Spencers"},"content":{"rendered":"<div id=\"cs-content\" class=\"cs-content\"><div class=\"x-section e245-e1 m6t-0 m6t-1 m6t-2 m6t-3\"><div class=\"x-row e245-e2 m6t-b m6t-c m6t-i\"><div class=\"x-row-inner\"><div class=\"x-col e245-e3 m6t-o m6t-p\"><span class=\"x-image e245-e4 m6t-q m6t-r\"><img decoding=\"async\" data-src=\"https:\/\/ursavfx.com\/wp-content\/uploads\/2026\/04\/web-banners_bailey.jpg\" width=\"2560\" height=\"500\" alt=\"Image\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 2560px; --smush-placeholder-aspect-ratio: 2560\/500;\"><\/span><\/div><\/div><\/div><\/div><div class=\"x-section e245-e5 m6t-0 m6t-3 m6t-4 m6t-5\"><div class=\"x-row e245-e6 m6t-b m6t-d m6t-e m6t-f m6t-j m6t-k\"><div class=\"x-row-inner\"><div class=\"x-col e245-e7 m6t-o m6t-8 m6t-9 x-effect-exit\" data-x-effect=\"{&quot;scroll&quot;:true,&quot;offsetTop&quot;:&quot;25%&quot;,&quot;offsetBottom&quot;:&quot;25%&quot;,&quot;behaviorScroll&quot;:&quot;fire-once&quot;}\"><div class=\"x-text x-text-headline e245-e8 m6t-w\"><div class=\"x-text-content\"><div class=\"x-text-content-text\"><h2 class=\"x-text-content-text-primary\">Bailey Spencers<\/h2>\n<\/div><\/div><\/div><\/div><div class=\"x-col e245-e9 m6t-o m6t-9 m6t-a x-effect-exit\" data-x-effect=\"{&quot;scroll&quot;:true,&quot;offsetTop&quot;:&quot;25%&quot;,&quot;offsetBottom&quot;:&quot;25%&quot;,&quot;behaviorScroll&quot;:&quot;fire-once&quot;}\"><div class=\"x-text x-content e245-e10 m6t-x\"><p>Bailey Spencers a branding campaign project that focused on rebranding took place in my first year in my undergraduate degree in college. Was a project where my team and I<span style=\"font-size: 1em; letter-spacing: 0em;\"> was tasked with rebranding the Bailey Spencer Hardware <\/span><span style=\"font-size: 1em; letter-spacing: 0em;\">Company within a six-week span. the project included<\/span><span style=\"font-size: 1em; letter-spacing: 0em;\">&nbsp;an identity system, logo, wordmark, icon, color palette, <\/span><span style=\"font-size: 1em; letter-spacing: 0em;\">patterns, and collateral materials all of which is shown below.<\/span><\/p>\n<p><span style=\"font-size: 1em; letter-spacing: 0em;\">in collaboration with Lauren Minear and Amy Robertson.<\/span><\/p><\/div><\/div><\/div><\/div><\/div><div class=\"x-section e245-e11 m6t-0 m6t-3 m6t-5 m6t-6\"><div class=\"x-row e245-e12 m6t-b m6t-d m6t-f m6t-g m6t-j m6t-l\"><div class=\"x-row-inner\"><div class=\"x-col e245-e13 m6t-o m6t-8 m6t-9 x-effect-exit\" data-x-effect=\"{&quot;scroll&quot;:true,&quot;offsetTop&quot;:&quot;25%&quot;,&quot;offsetBottom&quot;:&quot;25%&quot;,&quot;behaviorScroll&quot;:&quot;fire-once&quot;}\"><div class=\"x-text x-text-headline e245-e14 m6t-w\"><div class=\"x-text-content\"><div class=\"x-text-content-text\"><h2 class=\"x-text-content-text-primary\">designs<\/h2>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"x-section e245-e15 m6t-0 m6t-1 m6t-5 m6t-7\"><div class=\"x-grid e245-e16 m6t-y m6t-z m6t-8 m6t-9 x-effect-exit\" data-x-effect=\"{&quot;scroll&quot;:true,&quot;offsetTop&quot;:&quot;10%&quot;,&quot;offsetBottom&quot;:&quot;10%&quot;,&quot;behaviorScroll&quot;:&quot;fire-once&quot;}\"><div class=\"x-cell e245-e17 m6t-11\"><span class=\"x-image e245-e18 m6t-q m6t-s m6t-t\"><img decoding=\"async\" data-src=\"https:\/\/ursavfx.com\/wp-content\/uploads\/2025\/10\/Artboard-1-1-scaled.jpg\" width=\"1280\" height=\"1280\" alt=\"Image\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1280px; --smush-placeholder-aspect-ratio: 1280\/1280;\"><\/span><\/div><div class=\"x-cell e245-e19 m6t-11\"><span class=\"x-image e245-e20 m6t-q m6t-s\"><img decoding=\"async\" data-src=\"https:\/\/ursavfx.com\/wp-content\/uploads\/2025\/10\/Artboard-2-1-scaled.jpg\" width=\"1280\" height=\"1280\" alt=\"Image\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1280px; --smush-placeholder-aspect-ratio: 1280\/1280;\"><\/span><\/div><div class=\"x-cell e245-e21 m6t-11\"><span class=\"x-image e245-e22 m6t-q m6t-s\"><img decoding=\"async\" data-src=\"https:\/\/ursavfx.com\/wp-content\/uploads\/2024\/05\/407-scaled.jpg\" width=\"1280\" height=\"960\" alt=\"Image\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1280px; --smush-placeholder-aspect-ratio: 1280\/960;\"><\/span><\/div><div class=\"x-cell e245-e23 m6t-11\"><span class=\"x-image e245-e24 m6t-q m6t-s m6t-u\"><img decoding=\"async\" data-src=\"https:\/\/ursavfx.com\/wp-content\/uploads\/2024\/05\/4078-scaled.jpg\" width=\"2560\" height=\"1920\" alt=\"Image\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 2560px; --smush-placeholder-aspect-ratio: 2560\/1920;\"><\/span><\/div><\/div><\/div><div class=\"x-section e245-e25 m6t-0 m6t-3 m6t-5 m6t-6\"><div class=\"x-row e245-e26 m6t-b m6t-d m6t-f m6t-g m6t-j m6t-m\"><div class=\"x-row-inner\"><div class=\"x-col e245-e27 m6t-o m6t-8 m6t-9 x-effect-exit\" data-x-effect=\"{&quot;scroll&quot;:true,&quot;offsetTop&quot;:&quot;25%&quot;,&quot;offsetBottom&quot;:&quot;25%&quot;,&quot;behaviorScroll&quot;:&quot;fire-once&quot;}\"><div class=\"x-text x-text-headline e245-e28 m6t-w\"><div class=\"x-text-content\"><div class=\"x-text-content-text\"><h2 class=\"x-text-content-text-primary\">FLATS<\/h2>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"x-section e245-e29 m6t-0 m6t-1 m6t-5 m6t-7\"><div class=\"x-row e245-e30 m6t-b m6t-d m6t-h m6t-n\"><div class=\"x-row-inner\"><div class=\"x-col e245-e31 m6t-o\"><div class=\"x-grid e245-e32 m6t-y m6t-10 m6t-8 m6t-9 x-effect-exit\" data-x-effect=\"{&quot;scroll&quot;:true,&quot;offsetTop&quot;:&quot;10%&quot;,&quot;offsetBottom&quot;:&quot;10%&quot;,&quot;behaviorScroll&quot;:&quot;fire-once&quot;}\"><div class=\"x-cell e245-e33 m6t-11\"><span class=\"x-image e245-e34 m6t-q m6t-v\"><img decoding=\"async\" data-src=\"https:\/\/ursavfx.com\/wp-content\/uploads\/2024\/04\/Asset-15@288x.png\" width=\"477\" height=\"552\" alt=\"Image\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 477px; --smush-placeholder-aspect-ratio: 477\/552;\"><\/span><\/div><div class=\"x-cell e245-e35 m6t-11\"><span class=\"x-image e245-e36 m6t-q\"><img decoding=\"async\" data-src=\"https:\/\/ursavfx.com\/wp-content\/uploads\/2024\/04\/Asset-19@288x.png\" width=\"968\" height=\"458\" alt=\"Image\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 968px; --smush-placeholder-aspect-ratio: 968\/458;\"><\/span><\/div><div class=\"x-cell e245-e37 m6t-11\"><span class=\"x-image e245-e38 m6t-q\"><img decoding=\"async\" data-src=\"https:\/\/ursavfx.com\/wp-content\/uploads\/2024\/04\/Asset-18@288x.png\" width=\"1409\" height=\"868\" alt=\"Image\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1409px; --smush-placeholder-aspect-ratio: 1409\/868;\"><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Bailey Spencers Bailey Spencers a branding campaign project that focused on rebranding took place in my first year in my undergraduate degree in college. Was a project where my team and I was tasked with rebranding the Bailey Spencer Hardware Company within a six-week span. the project included&nbsp;an identity system, logo, wordmark, icon, color palette, patterns, and collateral materials all &#8230; <\/p>\n<div><a href=\"https:\/\/ursavfx.com\/index.php\/bailey-spencers\/\" class=\"more-link\">Read More<\/a><\/div>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-blank-4.php","meta":{"footnotes":""},"class_list":["post-245","page","type-page","status-publish","hentry","no-post-thumbnail"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Bailey Spencers -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ursavfx.com\/index.php\/bailey-spencers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bailey Spencers -\" \/>\n<meta property=\"og:description\" content=\"Bailey Spencers Bailey Spencers a branding campaign project that focused on rebranding took place in my first year in my undergraduate degree in college. 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