Big Game is a Commuter Life Superbowl watch party. Per legal reason, I had to avoid a official Superbowl language/wording, referring to it instead as "the big game", or a similar term. Using the "LIX" roman numerals was fair game, if this is desired from a design standpoint. I wasn't given a mood board but the approach was that of traditional athletic, again leaning heavily on the event being a very known quantity. Soften/meet Commuter styling where appropriate, but this is fairly good to be literal/straightforward. Bold lettering, bright coloring, etc.

The delivered assets for this project were:

WebDTs - Horizontal & Vertical: Coloring: RGB - Specs: 1920 x 1080px and 1080 x 1920px - Resolution: 72 DPI
A-Frames - tomorrow and welcome: Coloring: CMYK - Specs: 24 x 36 in - resolution: 300 DPI - Bleed: .25 in
Social Media Story: Coloring: RGB - Specs: 1080 x 1920 px - Resolution: 72 DPI
Community Board: Coloring: CMYK - Specs: 8.5 x 11 in - Resolution: 300 DPI
Web Graphic: Coloring: RGB - Specs: 300 x 300 px - Resolution: 72 DPI